Tweet Google says it has made significant changes to the way in which their algo works to favour fresh content, which they say will affect 35% of searches. The official Google announcement says:  We completed our Caffeine web indexing system last year, which allows us to crawl and index the web for fresh content quickly [...]

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Tweet I noticed a drop off in traffic from a three websites last Friday (14th October) and upon investigaing found the rankings for two of those websites had dropped a few places but remained on the first page of Google, but for a website I’m currently working on getting ranked in a highly competitive market [...]

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Tweet I noticed yesterday that Google’s toolbar PR was showing a grey bar for all websites I visited. While it’s well known that Matt Cutts would be happy to kill toolbar PR, it appears that its death has been exagerated and it’s simply a matter of Google changing the URL used to access the data. [...]

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Tweet Looks like Google’s new (ish) +1 button is being rolled out more widely with the news that it’s being added to AdSense. It’ll be interesting to see how much difference it makes. Starting in October, the +1 button will begin to appear on display ads on your site. With a single click, people will [...]

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Tweet Matt Cutts has published an article about how Google intends to fight web spam going forward. The first thing he mentions is low quality sites; the second is “content farms”, which he defines as “sites with shallow or low-quality content”. According to Cutts: As we’ve increased both our size and freshness in recent months, [...]

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Tweet Yesterday Google added starred results at the top of the page. And today – in Firefox for me at least – gone is the light blue bar under the search box and in comes a sidebar that doesn’t appear to switch off. Do I like it? Not much; but I’ll probably get used to [...]

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Tweet The results speak for themselves, but check out the organic traffic from Google on this site. I’m not going to tell you what it is, but it is a personal hobby niche and I’ve gone in pretty deep since April/May 2004. One of the keys to its success is the number of natural backlinks [...]

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Tweet I’m most of the way through Stompernet’s latest video, the first of their Going Natural 3.0 series and blown away. Presenting the story of how Brad Fallon’s multi-million dollar business was blown away when it was dropped from Google’s organic listings and how Dan Thies headed up new research into AdWords to save that [...]

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